Description
Location: Exeter / Hybrid
Salary: £27,000 – £32,000 DOE
About the Organisation
We’re working with a growing business operating within the creative products and commercial décor space. Supplying both consumer and trade customers, they’re known for quality, reliability and a refreshingly down-to-earth approach to service.
With demand increasing across multiple channels, the organisation is now looking to bring in a hands-on Sales and Marketing Executive to elevate their marketing activity and support the continued development of their trade customer base.
The Role
This is a varied, hands-on position that blends digital marketing, content creation, soft-sales activity and trade account support.
You’ll take ownership of day-to-day marketing delivery - creating content, managing campaigns and optimising performance through analytics. Alongside this, you’ll support commercial growth by nurturing existing trade accounts, re-engaging lapsed clients and identifying new opportunities.
You’ll be comfortable producing high-quality content, managing multi-channel outreach activity and communicating professionally with customers across both B2B and B2C audiences.
Key Responsibilities
Social Media & Content Creation
- Create and schedule engaging posts across Instagram, Pinterest, Facebook, TikTok and LinkedIn
• Respond to comments and messages to build engagement
• Produce video content, reels and creative visuals
• Capture product photography for social and e-commerce use
Content Writing & SEO Support
- Write blog articles, product features and customer stories
• Support product description creation and keep listings accurate
• Assist with keyword research and on-page SEO improvements
Email Marketing
- Create newsletters, promotional emails and segmented campaigns
• Review performance metrics such as open and click-through rates
Website & Digital Advertising
- Support product listing updates and category optimisation
• Create Google Ads and paid social campaigns
• Monitor analytics through Google Analytics and platform insights
Trade Customer Support (Soft Sales Duties)
- Maintain CRM records and manage customer follow-ups
• Support seasonal outreach activity
• Re-engage lapsed customers with updates and promotions
Lead Nurturing & Light Prospecting
- Identify potential new trade clients across key sectors
• Deliver personalised multi-channel introductory outreach
• Share trade account information and encourage further engagement
What We’re Looking For
- Minimum 2+ years’ experience in marketing or e-commerce
• Strong content creation skills (writing, social media, photography)
• Confident appearing on camera when needed
• Understanding of SEO principles and website content updates
• Experience with scheduling tools and analytics dashboards
• Excellent communication skills for supporting trade customers
• Highly organised, detail-oriented and able to juggle multiple tasks
• Creative, curious and able to spot trends
• Self-motivated, proactive and confident working independently
• Commercially minded with an interest in product trends
• Knowledge of tools including Google Analytics, Omnisend, Canva/Photoshop, Ahrefs and WordPress/CMS (advantageous)
Why You’ll Love This Role
You’ll enjoy a genuinely varied role that blends creativity, marketing and customer interaction, with real ownership over day-to-day activity and the opportunity to shape the brand across multiple channels, all while working within a friendly, supportive team in a fast-moving, growing business where your ideas make a visible impact and no two days feel the same.